Big eCommerce sales growth in Q3 2013
With the economy on the mend and many consumers becoming slightly less budget-conscious, savvy retailers are the benefactors.
With the economy on the mend and many consumers becoming slightly less budget-conscious, savvy retailers are the benefactors.
If merchants aren't actively pursuing mobile commerce, they are leaving precious sales on the table. Consumers are increasingly using their smartphones and tablets for everything from researching products to making the final purchase, and retailers need to respond to this paradigm shift by embracing these devices just like their target audiences.
Seemingly every week, retailers hear reports about customers spending more money online and preferring to avoid lines by buying items through the Internet.
As many as 71 percent of smartphone owners have admitted to doing some sort of shopping experience on their handsets, but 88 percent of those customers also reported experience issues that soured their outlook on the channel.