Going niche in today’s online retail market
Online shopping has paved the way for the rise of niche retailers - people who sell obscure items that are made specifically for unique target audiences.
Author: admin
Personalization is key to converting online sales
Retailers often need to cast a wide net and reach the broadest audience possible to achieve success in the highly competitive industry. Even niche retailers still need to engage a large, dedicated customer base to make their eCommerce operations work.
Converting those full shopping carts into actual sales
If you want to avoid abandoned shopping carts, you need to make the buying process as seamless as possible.
Omnichannel is more than just integrating mobile, brick-and-mortar and Internet
It's critical that you understand the full breadth of what omnichannel entails. Many retailers believe it's the simple integration of mobile, brick-and-mortar and Internet operations all under one roof. However, a successful omnichannel approach to operations is much more involved.