Merchants live and die based on their ability to select and sell the right products and goods for their target audience. If retailers don't have full inventories of the products that consumers crave, they aren't going to make it in a hyper competitive eCommerce landscape.
Seasonal holidays and events can be major boons for retailers if they organize their eCommerce operations to take advantage of them.
Responsiveness is valued at every level of the retail industry. Customers like shopping with merchants who are quick to stock the latest and greatest products and replenish inventory when popular items are sold out.
Expansion is by and large a good thing - it's a sign of success. However, it also comes with a new set of challenges.
