Information can be used by retailers in a variety of ways, but offering data visibility across the organization is vital to omnichannel success. With retailers expanding to a variety of new channels, gaining information about customers and creating detailed profiles has never been easier. Yet at the same time, many merchants still are not using […]
Online has quickly become the primary retail channel for many sellers. The barrier to entry is incredibly low compared to operating offline stores, particularly with the advent of online marketplaces that allow retailers to sell their goods to wide audiences in a matter of clicks. However, an effective multichannel eCommerce approach is vital to the […]
Retailers often find themselves implementing new applications and solutions to respond to new needs and demands of their business. What they fail to realize or take into account is how these new solutions tie into their existing systems. In mange cases, these solutions either don’t communicate with their other systems, or are culled together in […]
One way that sellers are getting more out of their regular patrons is via “buy online pick up in-store” fulfillment options that drive customers into nearby physical locations. The reason this omnichannel eCommerce strategy works so effectively is that it extends the purchase window even further. If retailers simply fulfill online orders and deliver these […]
Just as the Internet revolutionized the commerce landscape, mobile devices are set to do the same to the omnichannel shopping experience. While online and brick-and-mortar stores are still the primary place of purchase for many customers, smartphones and tablets are playing an increasingly larger role in the shopping process, whether consumers are reading reviews of […]
For retailers, product recommendations may seem like a self-serving tactic – they want to offer relevant items to customers to garner more sales. However, as it turns out, customers also find product recommendations useful. One study conducted by marketing platform provider Listrak found that as many as 80 percent of customers find product suggestions they […]
The Internet of Things brought radical new changes to businesses across a variety of industries, and the retail sector is one of them. While there was a bit of hesitation when it came to integrating this technology, with some businesses not sure about how these tools would function or whether they would generate a meaningful […]
We’ve been hard at work on SalesWarp’s 2.8.1 release, and there are so many new features, we can’t even fit them into one blog post! For now, here are all the delicious updates we’ve made to managing products in SalesWarp. Check out the full release notes of all the 2.8.1 features and improvements.
Fall is in the air! Time for pumpkin-flavored everything and football madness. It’s the lull between Back-to-School and Holiday, aka the calm before the storm for retailers like you. It’s also time for Shop.org, the National Retail Federation’s digitally-focused arm, to put on their annual Summit and Expo. This year it takes place in Philadelphia […]
Progress is important for any small retailer, as merchants generally want to see their sales figures and customer bases growing and expanding.
