When it comes to online shopping, shipping can make or break a sale. But what do customers really care about more, free shipping or fast shipping? Understanding the true value shoppers place on cost versus speed can help retailers design smarter fulfillment strategies, reduce cart abandonment, and boost loyalty. The Power of Free Shipping Research […]
As brands grow, so do their fulfillment demands. What starts as a streamlined, centralized operation can eventually run into bottlenecks—longer delivery times to certain regions, inventory pinch points, or even rising customer service complaints tied to shipping delays. That’s often when the question surfaces: is it time to bring on a second 3PL partner? Adding […]
Estimated delivery times (ETAs) shape buyer expectations and influence purchasing decisions. Yet, many sellers treat them as static data instead of dynamic variables tied to fulfillment rules, carrier networks, and operational realities. This misstep leads to broken trust, negative reviews, and lost sales. The Myth of “One-Size-Fits-All” ETAs Too often, sellers apply the same ETA […]
Split shipments occur when a single customer order is fulfilled in multiple packages, often shipped from different warehouses or on different days. It can speed up delivery but usually increases operational costs and complicates logistics. For eCommerce brands and retailers, split shipments pose a serious challenge: how to maintain profitability without compromising customer satisfaction. Split […]
