Category: Shipping Management

5 Signs that It’s Time to Diversify your Fulfillment

As brands grow, so do their fulfillment demands. What starts as a streamlined, centralized operation can eventually run into bottlenecks—longer delivery times to certain regions, inventory pinch points, or even rising customer service complaints tied to shipping delays. That’s often when the question surfaces: is it time to bring on a second 3PL partner? Adding […]

What Sellers Get Wrong About ETA Accuracy

Shipping Management

Estimated delivery times (ETAs) shape buyer expectations and influence purchasing decisions. Yet, many sellers treat them as static data instead of dynamic variables tied to fulfillment rules, carrier networks, and operational realities. This misstep leads to broken trust, negative reviews, and lost sales. The Myth of “One-Size-Fits-All” ETAs Too often, sellers apply the same ETA […]

Split Shipments: How to Stay Profitable When Orders Ship Separately

Split shipments occur when a single customer order is fulfilled in multiple packages, often shipped from different warehouses or on different days. It can speed up delivery but usually increases operational costs and complicates logistics. For eCommerce brands and retailers, split shipments pose a serious challenge: how to maintain profitability without compromising customer satisfaction.  Split […]