There are few industries as competitive as the retail sector. Merchants are always looking for ways to surpass their competitors by expanding their product offerings, adding new features, lowering costs, improving customer service, opening new stores, redesigning their websites or anything else they can do to gain an edge.
With the dawn of omnichannel retailing, customers have more options than ever before when deciding where and how to shop.
With a bit of creativity and utilization of modern eCommerce solutions, merchants are quickly turning shipping - which has traditionally been viewed as a necessary expense by customers - into a nonfactor.
When many retail executives think about improving the bottom line, they think of different strategies to drive sales.
