Category: Omnichannel Commerce

Top 5 Retail Trends For 2017

U.S. e-commerce sales reached $396 billion in 2016, and are predicted to grow to a massive $684 billion by 2020. According to Forrester Research, “more brick-and-mortar-focused retailers are stepping up their online game and increasing the percentage of their sales that come from online channels, and Web-only retailers have been growing at an impressive clip, […]

Omnichannel Retail Dramatically Complicates Order Management

As the retail industry grows and changes, it’s imperative retailers keep up with fundamental marketplace shifts. One such key marketplace dynamic is omnichannel retailing. Omnichannel retailing means providing a seamless, continuous customer experience across any device or location a customer wishes to shop from. Customers now expect, even demand, a seamless and consistent shopping experience […]