Growth expected to continue for the eCommerce market
A recent report from eMarketer illustrates the rampant surge in Web-based retail expenditures, with experts anticipating a 17 percent increase in sales worldwide this year.
Category: Industry Insight
Moving past infancy and on to omnichannel shopping experiences
ECommerce continues to be important for successful retailers, but as online extensions begin to mature, many merchants are looking to the omnichannel shopping experience as the next step.
Going niche in today’s online retail market
Online shopping has paved the way for the rise of niche retailers - people who sell obscure items that are made specifically for unique target audiences.
Personalization is key to converting online sales
Retailers often need to cast a wide net and reach the broadest audience possible to achieve success in the highly competitive industry. Even niche retailers still need to engage a large, dedicated customer base to make their eCommerce operations work.