If merchants aren't actively pursuing mobile commerce, they are leaving precious sales on the table. Consumers are increasingly using their smartphones and tablets for everything from researching products to making the final purchase, and retailers need to respond to this paradigm shift by embracing these devices just like their target audiences.
Seemingly every week, retailers hear reports about customers spending more money online and preferring to avoid lines by buying items through the Internet.
Retailers seem to excel in the omnichannel market when they can seamlessly manage inventory, product information, and which products are presented to which channels at what time. While they may operate in different industries, those who are most successful provide excellent customer service no matter where the customer is purchasing.
As a retailer, product information management (PIM for retail) can be one of the most time-consuming processes associated with building and managing an eCommerce business. You need to integrate with suppliers, standardize all of your product data and easily publish to your online stores, marketplaces and other sales channels. For example, you may have 50 […]
