Responding to ‘webrooming’ by enhancing the online experience
For many years, brick-and-mortar retailers were fearing "showrooming," which is when consumers head in stores to view a product before buying it online to take advantage of.
For many years, brick-and-mortar retailers were fearing "showrooming," which is when consumers head in stores to view a product before buying it online to take advantage of.
A Baltimore startup that helps retailers manage their online business has snagged $1.2 million in funding and is looking to raise another $6 million as it prepares for a major expansion. 6th Street Inc. will seek the additional funding this year as the company ramps up hiring, looks for more customers and finds larger quarters […]
Brick-and-mortar retailing is still a cornerstone of operations for many businesses. Merchants devote a tremendous amount of their resources to maintaining the physical components of their businesses.
Smartphones are typically referred to as being "always-on devices" because they are constantly connected to the Internet, regardless of whether it's through a mobile network or Wi-Fi connections.