Riding the tide of social commerce
Traditionally, retailers have relied on getting customers into their stores (whether physical or digital) and making a purchase directly from them.
Category: Industry Insight
3 reasons people prefer shopping online
Each person is different and has their own unique preferences. However, a growing number of shoppers have increasingly expressed a preference toward making purchases online.
What the rise of B2B online sales means for eCommerce operations
With millennials not only accounting for greater portions of the workplace but also increasingly accepting more responsibilities and prominent job titles, business-to-business organizations are making more online purchases.
Competing With Amazon As The Underdog
Amazon has established itself as the bell of the ball in the retail world.