Leveraging product recommendations to improve the shopping experience
Just because a customer is ready to make a transaction, that does not mean they have finalized their purchase.
Category: Industry Insight
How beacons are shaping in-store shopping experiences
One of the great perks of shopping online is the ability for retailers to customize shopping experiences around the interests of their customers.
When Internet viral sensations turn into major sales
Over the past week, a debate over the color of a particular dress has sparked much interest on social media platforms across the globe.
Target lowers the bar for free shipping
While some merchants have pushed toward unconditional free shipping as a way of wooing customers, others are simply offering the perk on purchases that cross a specific threshold.