The key to unlocking the rewards of selling internationally can quickly transform a small brand into a household name. Online clothing store, ASOS, is currently listed in Forbes Top Five Innovative Growth Companies due to their winning strategy for international markets with over 60% of their business coming from outside their London-based headquarters (Webinterpret). ASOS […]
Building brand awareness for your e-commerce store isn’t a walk in the park. Reaching your target niche and creating a following of customers may take time and many strategies before seeing growth. Social media provides limitless opportunity for brands to reach potential customers and create a unique customer experience. As we become a more content-driven […]
Buying online and picking up in-store, or BOPIS, is quickly becoming a new trend for retailers with brick-and-mortar stores. Businesses are constantly finding more ways to provide faster fulfillment methods to satisfy customer expectations by integrating digital and traditional shopping experiences. According to Invesp, over half of online shoppers say they have picked up an […]
Only 11 percent of millennials plan on making their next purchase in a physical store (Lexington Law). With mobile shopping on the rise, marketplaces like Amazon, Poshmark, and eBates have become popular with millennials who are known to value convenience in online shopping. This new generation of ‘influencers’ value the shopping experience over all else. […]
