Category: eCommerce Operations

5 eCommerce Strategies for Memorial Day

Memorial Day is nearly here! The kick-off for the summer season means many businesses are launching their seasonal sales and marketing strategies. Many sellers plan on dropping their prices over 70% during Memorial Day, so it’s important for your business to create a winning strategy. It’s important to learn the importance of Memorial Day when […]

Strategies For Attracting Shoppers To Your Ecommerce Store

Blog, eCommerce Operations

GUEST POST BY ROBERT RAND, SVP RAND MARKETING Whether you’re targeting B2C or B2B sales, there are a wide range of digital marketing campaigns that you can leverage to attract the right shoppers to your ecommerce store. Regardless of seasons and holidays, it’s always a good time to step back and evaluate your options for […]

Happier Holidays For Your Customers: Holiday Checklist For Retailers

It may seem premature to discuss holiday preparation. However, retailers who have survived previous holiday seasons know that it’s never too early to prepare for the busiest time of the year. Strategic planning is crucial for the holidays, considering that the holiday season represents as much as 30 percent of annual sales for many retailers. […]