Author: David Potts

Startups Creating Their Own Markets

Industry Insight

For both the nation and innovation economy, the explosion of online entrepreneurs has been a driving force. But seasoned entrepreneurs or investors know that if you have a good idea for a business it’s very likely that 100 other people have the sameidea. If you have a great idea 1,000 other smart people are probably […]

Are You Getting Real Traffic From Your FaceBook Clicks?

Industry Insight

While it seems indisputable that online platforms like Facebook can be used as a valuable marketing tool, there are dissenters starting to come out of the woodwork. Now that businesses have been using the popular social medium for a while, it’s possible to start quantifying the real-world effects of using Facebook and other sites in […]